Cost per lead
Total ad spend divided by leads delivered. The number most agencies quote, and the least useful on its own.
Results
The Numbers We Report
We are not going to show you invented case study numbers. Here is precisely what we measure, how we measure it, and how to check our work.
Ask for verified references↗ How we report
Monthly reporting
Four numbers, every month.
Plain figures you can read between appointments, tied back to the campaigns that produced them. No vanity metrics, no impressions-and-reach theatre.
Cost per call
What it costs to make your phone actually ring. Tracked per campaign through dedicated numbers, not estimated.
Cost per booked job
The number that decides whether the marketing paid for itself. Requires your booking data, so we ask for it.
Close rate by source
Which campaigns produce leads that actually buy, so budget moves toward the ones that do.
Published case studies go here once we have clients whose numbers we can show with their permission. Until then, ask and we will put you in touch with a current client who can tell you what their reporting actually looks like.
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